{"product_id":"aaker-on-branding-the-playbook-to-building-strong-brands-paperback","title":"Aaker on Branding: The Playbook to Building Strong Brands - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eDavid Aaker\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003ci\u003eAaker on Branding\u003c\/i\u003e distills the most essential branding principles from David Aaker's extensive works, offering a comprehensive guide to building a strong, enduring brand.\u003c\/p\u003eThis compact resource provides businesses with actionable insights on brand strategy, brand portfolios, and brand management, addressing key branding challenges and offering a road map to prioritize and apply Aaker's concepts effectively.Updated with seven new chapters on brand communities, disruptive innovation, the 5Bs, and more, the revised edition of \u003ci\u003eAaker on Branding\u003c\/i\u003e will be indispensable for those looking to create agile, differentiated brands.\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 200\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.64 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e May 06, 2025\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52090531217709,"sku":"9781636986654","price":23.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0938\/3185\/6429\/files\/aaker-on-branding-the-playbook-to-building-strong-brands-paperback-9308089.webp?v=1780162940","url":"https:\/\/ishookbooks.com\/products\/aaker-on-branding-the-playbook-to-building-strong-brands-paperback","provider":"iShook Books","version":"1.0","type":"link"}