{"product_id":"integrity-selling-for-the-21st-century-how-to-sell-the-way-people-want-to-buy-hardcover","title":"Integrity Selling for the 21st Century: How to Sell the Way People Want to Buy - Hardcover","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eRon Willingham\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003e\"I have observed several hundred salespeople who were taught to use deceptive practices like 'bait and switch' and encouraged to play negotiation games with customers... In the same industry, I have observed countless people who had been taught to sell with high integrity. Ironically, their customer satisfaction, profit margins, and salesperson retention were significantly higher.\" -- Ron Willingham \u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e If you've tried manipulative, self-focused selling techniques that demean you and your customer, if you've ever wondered if selling could be more than just talking people into buying, then \u003ci\u003eIntegrity Selling for the 21st Century\u003c\/i\u003e is the book for you. Its concept is simple: Only by getting to know your customers and their needs -- and believing that you can meet those needs -- will you enjoy relationships with customers built on trust. And only then, when you bring more value to your customers than you receive in payment, will you begin to reap the rewards of high sales. \u003cp\u003e\u003c\/p\u003e Since the publication of Ron Willingham's enormously successful first book, \u003ci\u003eIntegrity Selling\u003c\/i\u003e, his sales program has been adopted by dozens of Fortune 500 companies, such as Johnson \u0026amp; Johnson and IBM, as well as the American Red Cross and the \u003ci\u003eNew York Times\u003c\/i\u003e. In his new book, \u003ci\u003eIntegrity Selling for the 21st Century\u003c\/i\u003e, Willingham explains how his selling system relates to today's business climate -- when the need for integrity is greater than ever before. \u003cp\u003e\u003c\/p\u003e \u003ci\u003eIntegrity Selling for the 21st Century\u003c\/i\u003e teaches a process of self-evaluation to help you become a stellar salesperson in any business climate. Once you've established your own goals and personality traits, you'll be able to evaluate them in your customers and adapt your styles to create a more trusting, productive relationship. \u003cp\u003e\u003c\/p\u003e Drawing upon Willingham's years of experience and success stories from sales forces of the more than 2,000 companies that have adopted the Integrity Selling system, Ron Willingham has created a blueprint for achieving success in sales while staying true to your values.\u003ch3\u003eFront Jacket\u003c\/h3\u003e\u003cp\u003eI have observed several hundred salespeople who were taught to use deceptive practices like 'bait and switch' and encouraged to play negotiation games with customers. They were so stressed by this behavior that they suffered from a high incidence of alcohol and substance abuse, divorce, job-jumping, and low productivity. In the same industry, I have observed countless people who had been taught to sell with high integrity. Ironically, their customer satisfaction, profit margins, and salesperson retention were significantly higher. -- Ron Willingham \u003cbr\u003eIf you've tried manipulative, self-focused selling techniques that demean you and your customer, if you've ever wondered if selling could be more than just talking people into buying, then \"Integrity Selling for the 21st Century is the book for you. Its concept is simple: Only by getting to know your customers and their needs -- and believing that you can meet those needs -- will you enjoy relationships with customers built on trust. And only then, when you bring more value to your customers than you receive in payment, will you begin to reap the rewards of high sales. \u003cbr\u003eSince the publication of Ron Willingham's enormously successful first book, \"Integrity Selling, his sales program has been adopted by dozens of Fortune 500 companies, such as Johnson \u0026amp; Johnson and IBM, as well as the American Red Cross and the \"New York Times. In his new book, \"Integrity Selling for the 21st Century, Willingham explains how his selling system relates to today's business climate -- when the need for integrity is greater than ever before. \u003cbr\u003e\"Integrity Selling for the 21st Century teaches a process of self-evaluation to help you become a stellarsalesperson in any business climate. Once you've established your own goals and personality traits, you'll be able to evaluate them in your customers and adapt your styles to create a more trusting, productive relationship. \u003cbr\u003eDrawing upon Willingham's years of experience and success stories from sales forces of the more than 2,000 companies that have adopted the Integrity Selling system, Ron Willingham has created a blueprint for achieving success in sales while staying true to your values.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003eRON WILLINGHAM is the founder and CEO of Integrity Systems, an international leader in sales and customer service training and development that has conducted courses in over sixty-five countries and has been translated into seven languages. He lives in Phoenix, Arizona.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 240\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.8 x 9.46 x 6.4 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e June 17, 2003\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52047609594157,"sku":"9780385509565","price":28.19,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0938\/3185\/6429\/files\/integrity-selling-for-the-21st-century-how-to-sell-the-way-people-want-to-buy-hardcover-4424688.webp?v=1780169707","url":"https:\/\/ishookbooks.com\/products\/integrity-selling-for-the-21st-century-how-to-sell-the-way-people-want-to-buy-hardcover","provider":"iShook Books","version":"1.0","type":"link"}