{"product_id":"its-on-you-how-corporations-and-behavioral-scientists-have-convinced-us-that-were-to-blame-for-societys-deepest-problems-hardcover","title":"It's on You: How Corporations and Behavioral Scientists Have Convinced Us That We're to Blame for Society's Deepest Problems - Hardcover","description":"\u003cdiv\u003e\n\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow noopener\"\u003e\u003cstrong\u003eReport copyright infringement\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003eby \u003cstrong\u003eNick Chater\u003c\/strong\u003e (Author), \u003cstrong\u003eGeorge Loewenstein\u003c\/strong\u003e (Author)\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTwo leading behavioral scientists argue we should reject \"nudge\" policies and stop blaming personal failure for society's failures \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\"Excellent. A master class on how to blend individual psychology with institutions, so that people are encouraged to get involved and develop solutions to our urgent problems via the democratic process.\" --​Daron Acemoglu, Nobel Laureate and author of \u003cem\u003ePower and Progress \u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eTwo decades ago, behavioral economics burst from academia to the halls of power, on both sides of the Atlantic, with the promise that correcting individual biases could help transform society. The hope was that governments could deploy a new approach to addressing society's deepest challenges, from inadequate retirement planning to climate change--gently, but cleverly, nudging people to make choices for their own good and the good of the planet.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eIt was all very convenient, and false. As behavioral scientists Nick Chater and George Loewenstein show in \u003cem\u003eIt's on You\u003c\/em\u003e, nudges rarely work, and divert us from policies that do. For example, being nudged to switch to green energy doesn't cut carbon, and it distracts from the real challenge of building a low-carbon economy.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eIt's on You\u003c\/em\u003e shows how the rich and powerful have repeatedly used a clever sleight of hand: blaming individuals for social problems, with behavioral economics an unwitting accomplice, while lobbying against the systemic changes that could actually help. Rather than trying to \"fix\" the victims of bad policies, real progress requires rewriting the social and economic rulebook for the common good.\u003c\/p\u003e\n\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eNick Chater \u003c\/strong\u003eis a professor of behavioral science at the Warwick Business School. \u003cstrong\u003eGeorge Loewenstein\u003c\/strong\u003e is the Herbert A. Simon University Professor of Economics and Psychology at Carnegie Mellon University. Both have written and edited a number of books in their respective fields. Chater resides in Oxford, UK, and Loewenstein resides in Pittsburgh, Pennsylvania.\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 352\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.3 x 9.3 x 6.1 IN\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e January 27, 2026\u003c\/div\u003e","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":51964771565869,"sku":"9781541700116","price":30.59,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0938\/3185\/6429\/files\/its-on-you-how-corporations-and-behavioral-scientists-have-convinced-us-that-were-to-blame-for-societys-deepest-problems-hardcover-5967596.webp?v=1775471527","url":"https:\/\/ishookbooks.com\/products\/its-on-you-how-corporations-and-behavioral-scientists-have-convinced-us-that-were-to-blame-for-societys-deepest-problems-hardcover","provider":"iShook Books","version":"1.0","type":"link"}