{"product_id":"madden-summerall-how-they-revolutionized-nfl-broadcasting-hardcover","title":"Madden \u0026 Summerall: How They Revolutionized NFL Broadcasting - Hardcover","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eRich Podolsky\u003c\/b\u003e (Author), \u003cb\u003eTroy Aikman\u003c\/b\u003e (Foreword by), \u003cb\u003eJoe Buck\u003c\/b\u003e (Foreword by)\u003c\/p\u003e\u003cp\u003e\u003ci\u003e\u003cb\u003eMadden \u0026amp; Summerall\u003c\/b\u003e\u003c\/i\u003e\u003cb\u003e tells the inside story of how two unlikely partners became the greatest broadcast duo in NFL history.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eThis is the story of how John Madden and Pat Summerall got to CBS and, although very different, how they became the greatest broadcast team of all time. It is told by Rich Podolsky, who worked alongside them both at CBS. \u003cp\u003e\u003c\/p\u003eSeparately, they were great. Together, they were the greatest ever. \u003ci\u003eMadden \u0026amp; Summerall \u003c\/i\u003eis about two stalwarts of the game, but their story is not without controversy. Summerall was a five-sport star who became a broadcaster by accident. Uncharacteristically, he was a morning drive-time radio host before he found his path on TV. Madden was a bigger-than-life Super Bowl-winning coach, and he easily could have been a stand-up comedian. \u003cp\u003e\u003c\/p\u003eWe all remember the great story-telling John Madden, who won sixteen Emmy Awards, but we don't remember how much he struggled his first two years on the air to find his way. In fact, he was almost fired after his first season. It wasn't until he was paired with Summerall that it all clicked. They were so different, yet so perfect together--like peanut butter meeting jelly for the first time. \u003cp\u003e\u003c\/p\u003eThe book follows the intimate stories of their lives from childhood to death: before and during their great twenty-one-year partnership. Never-before-told insider stories (some fun, some scathing) from friends, family members, and dozens of ex-colleagues pepper these chapters. \u003cp\u003e\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eRich Podolsky\u003c\/b\u003e has been an established writer and reporter since the 1970s, covering the Miami Dolphins and writing for \u003ci\u003eThe NFL Today.\u003c\/i\u003e He has been a staff writer for CBS Sports and has written for \u003ci\u003eThe Philadelphia Daily News\u003c\/i\u003e, \u003ci\u003eThe Palm Beach Post\u003c\/i\u003e, \u003ci\u003eThe Wilmington News-Journal\u003c\/i\u003e, and ESPN. He is also the recipient of the prestigious Keystone Press Award for writing excellence from the Pennsylvania Publishers Association. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e He has written about the business of sports on television many times including his recent book \u003ci\u003eYou Are Looking Live!: How The NFL Today Revolutionized Sports Broadcasting. \u003c\/i\u003eHe is also a guest columnist for \u003ci\u003eSports Broadcast Journal\u003c\/i\u003e.com. The CBS documentary version based on his book was broadcast to more than 1.1 million viewers. His passion for music of the '60s and '70s fueled his desire to write about it. In \u003ci\u003eDon Kirshner: The Man with the Golden Ear \u003c\/i\u003e(foreword by Tony Orlando) and \u003ci\u003eNeil Sedaka, Rock 'n' Roll \u003c\/i\u003eSurvivor (foreword by Elton John), he tells the inside story of their success. \u003cp\u003e\u003c\/p\u003e Podolsky lives in New York City.\u003cbr\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 248\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.93 x 9.22 x 6.33 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e September 16, 2025\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":51979050221869,"sku":"9781493091980","price":31.35,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0938\/3185\/6429\/files\/d_0uP0m6_39781493091980.webp?v=1775818681","url":"https:\/\/ishookbooks.com\/products\/madden-summerall-how-they-revolutionized-nfl-broadcasting-hardcover","provider":"iShook Books","version":"1.0","type":"link"}