{"product_id":"the-birth-of-korean-cool-how-one-nation-is-conquering-the-world-through-pop-culture-expanded-edition-paperback","title":"The Birth of Korean Cool: How One Nation Is Conquering the World Through Pop Culture (Expanded Edition) - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eEuny Hong\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eA revised edition of this celebrated cultural history features a new afterword and three new chapters focusing on the global K-pop phenomenon BTS, as well as the Academy Award-winning film \u003ci\u003eParasite\u003c\/i\u003e and the hit Netflix series \u003ci\u003eSquid Game.\u003cbr\u003e\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003eIn this fresh, funny, and insightful cultural history, Euny Hong recounts how South Korea vaulted itself into the twenty-first century, becoming a global leader in business, technology, education, and pop culture. Along the way we meet teachers, cultural critics, Michelin-starred chefs, pop music superstars, and government ministers in charge of creating boy bands with highly synchronized dance moves. The strict rigors of the Korean education system now lead to a society that works and plays hard--with a Ministry of Culture that churns out movies, television dramas, pop bands, and video games exported throughout the world. \u003ci\u003eThe Birth of Korean Cool\u003c\/i\u003e reveals how a really uncool country became cool, and how a nation that once banned miniskirts, long hair on men, and rock and roll could come to be known for its pop music and the smartphone in everyone's pocket. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eThis revised edition features a new afterword and three new chapters focusing on the global K-pop phenomenon BTS, as well as the Academy Award-winning film \u003ci\u003eParasite\u003c\/i\u003e and the hit Netflix series \u003ci\u003eSquid Game.\u003c\/i\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eEuny Hong\u003c\/b\u003e is a journalist and author whose work has appeared in \u003ci\u003eThe New York Times\u003c\/i\u003e, \u003ci\u003eThe Washington Post\u003c\/i\u003e, \u003ci\u003eThe Wall Street Journal Europe\u003c\/i\u003e, \u003ci\u003eInternational Herald Tribune\u003c\/i\u003e, \u003ci\u003eThe New Republic\u003c\/i\u003e, \u003ci\u003eThe Boston Globe\u003c\/i\u003e, and the \u003ci\u003eForward\u003c\/i\u003e. She is the author of one previous book, the novel \u003ci\u003eKept: A Comedy of Sex and Manners\u003c\/i\u003e.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 352\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.1 x 8.2 x 5.3 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e April 01, 2025\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":51978205004077,"sku":"9781250353276","price":20.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0938\/3185\/6429\/files\/nAAm6gPNLj9781250353276.webp?v=1775801009","url":"https:\/\/ishookbooks.com\/products\/the-birth-of-korean-cool-how-one-nation-is-conquering-the-world-through-pop-culture-expanded-edition-paperback","provider":"iShook Books","version":"1.0","type":"link"}